Dropbox Referral Program - A Story of 3900% growth in just 15 months

Dropbox Referral Program is one of the most talked-about referral programs on the Internet. MIT students Drew Houston and Arash Ferdowsi founded Dropbox in 2007. The cloud-based file storage and sharing service had built up a good early fan base within a year, concentrated primarily among the tech-savvy community centered in Silicon Valley. However, they [...]

PayPal Referral Program  – A Case Study of  Internet’s First Viral Growth Hack Using Referrals

There is no blog on the Internet that goes without mentioning the PayPal Referral program when talking about viral growth using referrals. I have read most of them. They are informative. However, I couldn’t find an in-depth analysis that could help me plan and execute a referral program. So, in this post, I dive deep [...]