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The 4 Emerging Trends in Customer Loyalty and Engagement
In the ever-evolving world of business and marketing, where consumer preferences are as variable as “x” and “y” in maths, the dimensions...
Aarya Sharma
Aug 28, 20233 min read
68


Gamifying Banking : The Next Frontier in Digital Banking
If you ask me, what’s one thing that annoys me the most about banks? I’d say apart from the gazillion calls they give regarding home...
Aarya Sharma
Aug 24, 20235 min read
183


The Water Minder App: Gamifying Your Journey To Better Hydration
Staying hydrated frequently in today's world is almost as hard as finding time to relax on a weekday, where hectic schedules and...
Aarya Sharma
Aug 14, 20234 min read
568


Nike's Winning Strategy: How Customer Engagement Drives Profits
As a football enthusiast, I more often than not find myself at our local 7 a-side turf. Because, let’s be honest, there is no better...
Aarya Sharma
Aug 9, 20234 min read
2,429


Loyalty Programs: The Path To Long-Term Customer Retention & Growth
One eyed contemporary poet Fetty Wap once said, “My whole thing is loyalty. Loyalty over royalty; word is bond.” Loyalty isn’t just a...
Aarya Sharma
Aug 7, 20234 min read
100


Apple Fitness And The Power of Gamification
I was walking down Church Street just last week, when I was stopped by two gentlemen, who I must say, in colloquial terms, were “super...
Aarya Sharma
Aug 4, 20234 min read
793


The Potential of Referral Programs in Fueling Growth for Shopify Stores
Let’s be honest with each other, all of us have intrusive thoughts from time to time. You know, those hard to control thoughts that never...
Aarya Sharma
Aug 2, 20235 min read
54
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