Viral Campaigns

Bitcoin is Gamification – Reasoning from First Principles

Cryptocurrency, Blockchain, Bitcoin, Ethereum, Dogecoin…. Whenever I heard/read someone talking/writing anything involving these words, I...

Use a Referral Program To Get 1 Million Users On The Waitlist To Try Your App Even Before Launch.

Sounds impossible, right? How can a referral program get 1 million users waiting to try your app even before launch? Acquiring users for...

Going Viral with a Referral Program: Role of Micro-influencers, Payout Challenges, Monetisation (P3)

This is the third and final post in the series of three blog posts on AppBrowzer’s Viral Referral Program. Do you want to see how going...

Viral Referral Program – Planning & Development (Part 2)

This is the second post in the series of three blog posts on AppBrowzer’s Viral Referral Program. In September 2018, I read this article...

Lessons From AppBrowzer Referral Program — 300k to 1.5 Million Users in 21 Days (Part 1)

This is the first post in the series of three blog posts on the AppBrowzer Referral Program. January 8th, 2019, as I walked into my...

How to Use GPay like Scratch Cards for 100x Results in Referral Program?

This is the story of Groww, which increased the performance of its referral program by 100x using Gpay like Scratch Cards. It is an...

Dropbox Referral Program - A Story of 3900% growth in just 15 months

Dropbox Referral Program is one of the most talked-about referral programs on the Internet. MIT students Drew Houston and Arash Ferdowsi...

PayPal Referral Program – A Case Study of Internet’s First Viral Growth Hack Using Ref

There is no blog on the Internet that goes without mentioning the PayPal Referral program when talking about viral growth using...