Priya SinghOct 28, 20225 minGamificationTreat Your E-commerce Customer Loyalty With Gamification Tricks.“Trick-or-Treat?” Most of you are probably familiar with this saying and now that Halloween is here, it’s going to be flying all around...
Priya SinghOct 27, 20226 minGamificationBanking Is Boring? Breaking the Stereotype with Gamification.“Ma’am, please help me with your documents to proceed with your ICICI credit card application.” Navya from ICICI Bank messaged me on the...
Priya SinghOct 17, 20226 minGamificationLight Up Your Diwali Campaign With 5 Gamification IdeasWith a spark of hope in her eyes sits a middle-aged woman selling Diwali lamps that she’s handcrafted with love, just outside a mall. Her...
Priya SinghOct 12, 20224 minLoyalty Program Strategy5 Aspects of a Good Loyalty Program StrategyIt was Navratri time of the year 2007 and the Durga Puja committee of Air Force Station, Bidar, Karnataka had organised an orchestra...