Gamification

Impact Is Hands Down My Favourite Loyalty Program. Here’s Why.

“Which is your favourite loyalty program?” read Venkatesh’s LinkedIn post on the morning of 21st September 2022. Upon seeing this, I...

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How Gamification Is Changing The Fintech Game

“Dude, you won’t believe what happened today”, said a colleague of mine as we sipped our morning coffee in our office cafeteria. “What?”,...

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Why Marketing Automation & Loyalty Management Go Together

7 May, 2022. I was out shopping with my best friend, Asha at H&M, Orion Mall, Bangalore. Although we both are crazy shopaholics (Asha...

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How to Grow Customer Lifetime Value With Gamification

“Can I have a Turkish Tea?” asked Julia, one of the customers from My Café restaurant mobile game. I wanted to serve Julia the best and...

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How to use Gamification to boost eCommerce sales - Steal these ideas from top brands

Shopping is a therapeutic activity for many people. Going to malls and bargaining for your favorite items gives immense pleasure. For...

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Bitcoin is Gamification – Reasoning from First Principles

Cryptocurrency, Blockchain, Bitcoin, Ethereum, Dogecoin…. Whenever I heard/read someone talking/writing anything involving these words, I...

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How important is a referral program for your App?

Abhinav started coming to the office three weeks ago. Last Friday, at around 2 PM, he said that he feels hungry in the evening and wants...

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Use a Referral Program To Get 1 Million Users On The Waitlist To Try Your App Even Before Launch.

Sounds impossible, right? How can a referral program get 1 million users waiting to try your app even before launch? Acquiring users for...

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Gamification for Growth Hackers : Thought Process

25th March 2020 A beautiful morning and three days into the nationwide lockdown. I got up at 7:30 AM and saw a notification on my phone...

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