Why a Referral Program for Your E-commerce Store Is a Must
The cursor was blinking, the page was blank and so was my mind. It was a chilling morning in the 2018 winter and I was looking at a Canva...
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Priya Singh
- 3 days ago
- 5 min
Redefining Rentomojo Referral Program with Gamification
Transitioning to adulthood is so ironic, isn’t it? After years of living amidst the warmth of our family, all cuddled around the comfort...
Priya Singh
- Nov 25, 2022
- 8 min
A Sneak-Peek Into Our First Gamification Masterclass Meetup
I’ve had many people ask, “Organising an event must be so much fun, right?”. Yes, it is but rather, a mixed feeling. There’s this gush of...
Priya Singh
- Nov 16, 2022
- 7 min
Breaking Down Bliss Club Referral and Loyalty Rewards Program
It was 6 AM. I turned my alarm off and woke up to go for a run. As I walked towards my wardrobe to gather activewear, I felt bummed. I...
Priya Singh
- Nov 8, 2022
- 6 min
3 Healthcare Gamification Ideas to Boost Customer Engagement
*Day before my appointment!* Ding! You have an appointment at Impla Dental Care tomorrow at 2:30 PM. *Me* “Great, I’m going to be there...
Priya Singh
- Oct 28, 2022
- 5 min
Treat Your E-commerce Customer Loyalty With Gamification Tricks.
“Trick-or-Treat?” Most of you are probably familiar with this saying and now that Halloween is here, it’s going to be flying all around...
Priya Singh
- Oct 27, 2022
- 6 min
Banking Is Boring? Breaking the Stereotype with Gamification.
“Ma’am, please help me with your documents to proceed with your ICICI credit card application.” Navya from ICICI Bank messaged me on the...
Priya Singh
- Oct 17, 2022
- 6 min
Light Up Your Diwali Campaign With 5 Gamification Ideas
With a spark of hope in her eyes sits a middle-aged woman selling Diwali lamps that she’s handcrafted with love, just outside a mall. Her...
Priya Singh
- Sep 27, 2022
- 5 min
Impact Is Hands Down My Favourite Loyalty Program. Here’s Why.
“Which is your favourite loyalty program?” read Venkatesh’s LinkedIn post on the morning of 21st September 2022. Upon seeing this, I...
Priya Singh
- Aug 4, 2022
- 4 min
How Gamification Is Changing The Fintech Game
“Dude, you won’t believe what happened today”, said a colleague of mine as we sipped our morning coffee in our office cafeteria. “What?”,...
Priya Singh
- Jul 28, 2022
- 4 min
Why Marketing Automation & Loyalty Management Go Together
7 May, 2022. I was out shopping with my best friend, Asha at H&M, Orion Mall, Bangalore. Although we both are crazy shopaholics (Asha...
Priya Singh
- Jul 15, 2022
- 7 min
How to Grow Customer Lifetime Value With Gamification
“Can I have a Turkish Tea?” asked Julia, one of the customers from My Café restaurant mobile game. I wanted to serve Julia the best and...
Venkatesh Rao
- Apr 21, 2022
- 7 min
How to use Gamification to boost eCommerce sales - Steal these ideas from top brands
Shopping is a therapeutic activity for many people. Going to malls and bargaining for your favorite items gives immense pleasure. For...
Venkatesh Rao
- Aug 26, 2021
- 5 min
Bitcoin is Gamification – Reasoning from First Principles
Cryptocurrency, Blockchain, Bitcoin, Ethereum, Dogecoin…. Whenever I heard/read someone talking/writing anything involving these words, I...
Venkatesh Rao
- Sep 24, 2020
- 4 min
Use a Referral Program To Get 1 Million Users On The Waitlist To Try Your App Even Before Launch.
Sounds impossible, right? How can a referral program get 1 million users waiting to try your app even before launch? Acquiring users for...
Venkatesh Rao
- Jun 30, 2020
- 4 min
Gamification for Growth Hackers : Thought Process
25th March 2020 A beautiful morning and three days into the nationwide lockdown. I got up at 7:30 AM and saw a notification on my phone...
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