Loyalty Programs

The 4 Emerging Trends in Customer Loyalty and Engagement

In the ever-evolving world of business and marketing, where consumer preferences are as variable as “x” and “y” in maths, the dimensions...

Loyalty Programs: The Path To Long-Term Customer Retention & Growth

One eyed contemporary poet Fetty Wap once said, “My whole thing is loyalty. Loyalty over royalty; word is bond.” Loyalty isn’t just a...

Use This IPL Campaign Idea to Boost Engagement by 8X in IPL 2023

This blog provides a creative and effective IPL campaign idea that can help businesses increase their engagement during the IPL 2023 season.

Breaking Down Bliss Club Referral and Loyalty Rewards Program

It was 6 AM. I turned my alarm off and woke up to go for a run. As I walked towards my wardrobe to gather activewear, I felt bummed. I...

Impact Is Hands Down My Favourite Loyalty Program. Here’s Why.

“Which is your favourite loyalty program?” read Venkatesh’s LinkedIn post on the morning of 21st September 2022. Upon seeing this, I...

Zivame Loyalty Program Got My Attention After 3 Years

Recently, my friend Pavithra told me about the ongoing sale on Zivame. As the word ‘sale’ triggers something within us, I was tempted...

How I Got Addicted to CRED Loyalty Program

If you’d like to explore how you can build an end-to-end loyalty management system and design a gamified loyalty program.

Loyalty Programs Are Driven by Psychology. Here’s Why.

“Go get a packet of bread and you can buy whatever you like with the remaining ₹2.” I remember this beautiful memory from my teenage...