Priya SinghSep 9, 20224 minLoyalty ProgramsHow I Got Addicted to CRED Loyalty ProgramIf you’d like to explore how you can build an end-to-end loyalty management system and design a gamified loyalty program.
Priya SinghSep 6, 20227 minReferral ProgramsWhy Have I Not Used Rapido Referral Program Yet?Before I start, I want to say something. It’s been two months since I joined Flyy and I don’t know if you, as a reader, have noticed but...
Priya SinghAug 25, 20225 minLoyalty ProgramsLoyalty Programs Are Driven by Psychology. Here’s Why.“Go get a packet of bread and you can buy whatever you like with the remaining ₹2.” I remember this beautiful memory from my teenage...
Priya SinghAug 4, 20224 minGamificationHow Gamification Is Changing The Fintech Game“Dude, you won’t believe what happened today”, said a colleague of mine as we sipped our morning coffee in our office cafeteria. “What?”,...
Priya SinghJul 28, 20224 minGamificationWhy Marketing Automation & Loyalty Management Go Together7 May, 2022. I was out shopping with my best friend, Asha at H&M, Orion Mall, Bangalore. Although we both are crazy shopaholics (Asha...
Priya SinghJul 26, 20226 minReferral ProgramsBrace for Recession with Referral Programs. Here's How.It was a lovely morning of 20th July 2022. I was scrolling through my Instagram and came across a marketing meme that one of my friends...